{"product_id":"pure-lamellar-eternity-mask","title":"PURE LAMELLAR ETERNITY MASK","description":"\u003cp class=\"p1\"\u003eImmerse your hair in concentrated restoration. The Lamellar Eternity Mask enriched with repairing actives to deliver targeted repair deep into the hair fibre. The lamellar layers act as micro channels, carrying hydrating and rebuilding agents directly to damaged areas for visible renewal after just one use.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eRich and creamy, the mask restores elasticity, resilience, and luminous shine while smoothing the surface for a silky finish. With continued use, hair becomes progressively stronger, healthier, and more vibrant, renewed from within.\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"ai-editorial-body-atgtywudlsxzmoui0daigenblockaaf8171pcf3xg\"\u003e\n\u003cp\u003eImmerse hair in concentrated repair with a rich lamellar mask that restores strength, elasticity and shine.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"ai-editorial-steps-atgtywudlsxzmoui0daigenblockaaf8171pcf3xg\"\u003e\n\u003cdiv class=\"ai-editorial-step-atgtywudlsxzmoui0daigenblockaaf8171pcf3xg\"\u003e\n\u003ch3 class=\"ai-editorial-step-title-atgtywudlsxzmoui0daigenblockaaf8171pcf3xg\"\u003eSTEP 1: Cleanse and condition with Lamellar Eternity Shampoo and Conditioner. Gently towel-dry hair.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"ai-editorial-step-atgtywudlsxzmoui0daigenblockaaf8171pcf3xg\"\u003e\n\u003ch3 class=\"ai-editorial-step-title-atgtywudlsxzmoui0daigenblockaaf8171pcf3xg\"\u003eSTEP 2: Apply Lamellar Eternity Mask Treatment through mid-lengths and ends. Leave on for 3–5 minutes for full lamellar activation.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"ai-editorial-step-atgtywudlsxzmoui0daigenblockaaf8171pcf3xg\"\u003e\n\u003ch3 class=\"ai-editorial-step-title-atgtywudlsxzmoui0daigenblockaaf8171pcf3xg\"\u003eSTEP 3: Rinse thoroughly. Towel dry hair and finish with Lamellar Eternity Leave In Treatment.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Pure","offers":[{"title":"250ml","offer_id":43572164886646,"sku":"9333680031585","price":47.95,"currency_code":"AUD","in_stock":false},{"title":"1l","offer_id":43572164853878,"sku":"9333680031592","price":59.95,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0575\/3441\/4966\/files\/PURE-LAMELLAR-ETERNITY-MASK-MV-hair-and-beauty-28061122166902.webp?v=1782099267","url":"https:\/\/mvhairandbeauty.com\/products\/pure-lamellar-eternity-mask","provider":"MV hair and beauty","version":"1.0","type":"link"}